About Me


John Ruler
John Ruler

What, you may well ask, am I doing running a website in my eighties? First proving age is no barrier to blogging. Secondly, it’s a wonderful way to reflect on six decades of weaving a love of travel, horses and Kent into my work as a journalist, photographer and guidebook writer. The result: essentiallyjohnruler.co.uk, which looks at these seemingly diverse subjects in depth.



Essentially Horses
See how a lucky break led me into riding some 600 horses in 48 countries. Read, too, about rare breeds, carriage driving, working horses and a host of other equestrian topics.

See: Essentially Horses


Essentially UK
As a former chief reporter and district editor, expect a local newspaper emphasis on characters, customs, history and gardens with essentially Kent/Greater London. A history of Bromley and eight years as a magazine columnist helped establish me as a specialist writer on the region.

See: Essentially UK


Essentially France
Essentially Northern France: A cross-Channel booze cruise, some 20 years ago, and a growing nosiness for what lay beyond Calais led to my love of Nord-Pas de Calais – and writing the Bradt guide, the first of its kind to a region too often missed by motorists on their mad dash south.

See: Essentially France


Essentially World War One
In 2014 Bradt’s guide to the World Wars One Battlefields jointly written with fellow travel Emma Thomson became an instant success; published in 2018, a second and larger edition continues to be a big seller.  I was also a consultant for the 2018 North American Michelin guide to The Battlefields of the Somme, Amiens, Peronne, Albert.
Commissioned features are welcome either on a specific topic or of a more general nature as are comments, good or bad, photos or personal accounts.

See: Essentially World War One


See: Essentially Travel Articles



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